Hockey players can expect to pay higher prices for CCM equipment following sale

Hockey journalist Rick Westhead has recently revealed that the private equity firm that owns CCM is on the brink of completing the sale of the globally known hockey equipment company. The sale is anticipated to occur at any moment. The selling price is projected to set a new record for the company, surpassing a staggering $570 million, which is over eight times the company's EBITDA.

Seven years ago, Birch Hill Equity Partners made their $110 million purchase of CCM from the renowned sportswear giant Adidas. Since then, CCM has flourished into a major player in the global hockey equipment industry, experiencing over 100% growth in revenue and achieving unprecedented profit levels.

Big bankers around the world anticipate that the owners of Bauer Hockey and True Hockey may follow in CCM's footsteps and consider selling their companies in light of CCM's recent success in their sale price, as the other groups aim to capitalize on the current market trend and maximize their revenue.

The recent change in ownership of CCM is causing concern among hockey fans around the world. This news has raised worries among those who not only enjoy playing hockey but also rely on CCM equipment. With the new ownership, there is going to likely be a significant increase in the prices of all CCM products. This potential price hike may have a ripple effect, impacting even the NHL. Team owners might attempt to offset their losses with the rising cost of their players' equipment by raising ticket prices.

Fans will be observing how this situation unfolds in the months ahead, and it will certainly be interesting to see how badly prices get affected.

Source: House of Hockey
Hockey brand CCM sold: Awful news for hockey players around the world